BooksDirect

Advertising industry

Inarticulate Longings by Jennifer Scanlon Inarticulate Longings
Jennifer Scanlon
Paperback , Sep '95
RRP: $77.99 $77.21
Social Media Measurement and Management: Entrepreneurial Digital Analytics by Jeremy Harris Lipschultz Social Media Measurement...
Jeremy Harris Lipschultz
Hardback , Jul '19
RRP: $284.00 $281.16
The Advertising Handbook by Sean Brierley The Advertising Handbook
Sean Brierley
Paperback , Mar '18
RRP: $90.99 $90.08
Masters of Advertising Copy by J. George Frederick Masters of Advertising Copy
J. George Frederick
Hardback , Aug '14
RRP: $284.00 $281.16
Educating the Consumer Citizen by Joel Spring Educating the Consumer Citizen
Joel Spring
Hardback , Apr '03
RRP: $284.00 $281.16
Advertising Account Planning: Planning and Managing Strategic Communication Campaigns by Sarah Turnbull Advertising Account Planning:...
Sarah Turnbull
Hardback , Sep '23
RRP: $368.00 $364.32
The Dynamics of Influencer Marketing: A Multidisciplinary Approach by José M. Álvarez-Monzoncillo The Dynamics of Influencer...
José M. Álvarez-Monzoncillo
Hardback , Aug '22
RRP: $284.00 $281.16
Digital Innovations for Mass Communications by Paul Martin Lester Digital Innovations for Mass Communications
Paul Martin Lester
Hardback , Nov '13
RRP: $305.00 $301.95
Hyperconsumption: Corporate Marketing vs. the Planet by Gerard Hastings Hyperconsumption: Corporate...
Gerard Hastings
Hardback , Apr '22
RRP: $284.00 $281.16
Advertising by Andy Tibbs Advertising
Andy Tibbs
Paperback , Nov '09
RRP: $90.99 $90.08
Digital Innovations for Mass Communications by Paul Martin Lester Digital Innovations for Mass Communications
Paul Martin Lester
Paperback , Dec '13
RRP: $110.00 $108.90
Attention, Attitude, and Affect in Response to Advertising by Eddie M. Clark Attention, Attitude, and...
Eddie M. Clark
Hardback , Oct '93
RRP: $284.00 $281.16
A History of American Consumption by Terrence Witkowski A History of American Consumption
Terrence Witkowski
Hardback , Sep '17
RRP: $284.00 $281.16
Sex in Advertising by Tom Reichert Sex in Advertising
Tom Reichert
Paperback , Dec '02
RRP: $98.99 $98.00
Advertising Management in a Digital Environment: Text and Cases by Larry D. Kelley Advertising Management in...
Larry D. Kelley
Paperback , Jul '21
RRP: $105.00 $103.95
Electronic Word of Mouth as a Promotional Technique: New Insights from Social Media by Shu-Chuan Chu Electronic Word of Mouth...
Shu-Chuan Chu
Hardback , Oct '18
RRP: $284.00 $281.16
Advertising in MENA Goes Digital by Ilhem Allagui Advertising in MENA Goes Digital
Ilhem Allagui
Hardback , Apr '19
RRP: $284.00 $281.16
Social Media Marketing for Book Publishers by Miriam J. Johnson Social Media Marketing for Book Publishers
Miriam J. Johnson
Hardback , Sep '22
RRP: $284.00 $281.16
Persuasion Ethics Today by Margaret Duffy Persuasion Ethics Today
Margaret Duffy
Paperback , Dec '15
RRP: $131.00 $129.69
Deceptive Advertising by Jef Richards Deceptive Advertising
Jef Richards
Hardback , Apr '90
RRP: $284.00 $281.16
The British Media Industries: An Introduction by Vincent Campbell The British Media Industries: An Introduction
Vincent Campbell
Paperback , Jun '23
RRP: $73.99 $73.25
A Level Media Studies for Students and Teachers by Pete Bennett A Level Media Studies for Students and Teachers
Pete Bennett
Hardback , Aug '19
RRP: $284.00 $281.16
Advertising as a Creative Industry: Regime of Paradoxes by Izabela Derda Advertising as a Creative...
Izabela Derda
Hardback , Jul '23
RRP: $105.00 $103.95
Advertising Myths by Anne Cronin Advertising Myths
Anne Cronin
Hardback , Oct '03
RRP: $284.00 $281.16
Marketing Apocalypse by Jim Bell Marketing Apocalypse
Jim Bell
Paperback , Dec '97
RRP: $124.00 $122.76
Bridging Disciplinary Perspectives of Country Image by Diana Ingenhoff Bridging Disciplinary Perspectives...
Diana Ingenhoff
Paperback , Nov '18
RRP: $79.99 $79.19
Bridging Disciplinary Perspectives of Country Image by Diana Ingenhoff Bridging Disciplinary Perspectives...
Diana Ingenhoff
Hardback , Nov '18
RRP: $284.00 $281.16
Absolute Essentials of Advertising by Sarah Turnbull Absolute Essentials of Advertising
Sarah Turnbull
Hardback , Apr '22
RRP: $105.00 $103.95
Electronic Word of Mouth as a Promotional Technique: New Insights from Social Media by Shu-Chuan Chu Electronic Word of Mouth...
Shu-Chuan Chu
Paperback , Jun '20
RRP: $81.99 $81.17
Social Media Marketing for Book Publishers by Miriam J. Johnson Social Media Marketing for Book Publishers
Miriam J. Johnson
Paperback , Sep '22
RRP: $81.99 $81.17
Sex in Advertising by Tom Reichert Sex in Advertising
Tom Reichert
Hardback , Dec '02
RRP: $284.00 $281.16
Persuasion Ethics Today by Margaret Duffy Persuasion Ethics Today
Margaret Duffy
Hardback , Dec '15
RRP: $326.00 $322.74
The British Media Industries: An Introduction by Vincent Campbell The British Media Industries: An Introduction
Vincent Campbell
Hardback , Jun '23
RRP: $284.00 $281.16
Native Advertising: Advertorial Disruption in the 21st-Century News Feed by Lisa Lynch Native Advertising: Advertorial...
Lisa Lynch
Paperback , Sep '21
RRP: $41.99 $41.57
Branded Entertainment and Cinema: The Marketisation of Italian Film by Gloria Dagnino Branded Entertainment and...
Gloria Dagnino
Hardback , Dec '19
RRP: $124.00 $122.76
Promotional Screen Industries by Paul Grainge Promotional Screen Industries
Paul Grainge
Hardback , Apr '15
RRP: $284.00 $281.16
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