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Description - American Public Opinion: Its Origins, Content, and Impact by Robert S. Erikson

Providing an in-depth analysis of public opinion, including its origins in political socialization, its role in the electoral process, and the impact of the media, American Public Opinion goes beyond a simple presentation of data to include a critical analysis of the role of public opinion in American democracy.

New to the Tenth Edition

  • Updates all data through the 2016 elections and includes early polling through 2018.
  • Pays increased attention to polarization.
  • Adds a new focus on public opinion and immigration.
  • Covers new voting patterns related to race, ethnicity, and gender.
  • Reviews public opinion developments on health care.
  • Expands coverage of political misinformation, media bias, and negativity, especially in social media.
  • Defends political polling even in the wake of 2016 failings.

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