This book provides a comprehensive and up-to-date scholarly examination of how China builds international relationships through public diplomacy practices, together with an assessment of the impact of these practices around the world. It explores the sources of China's evolving strategies, how the past influences the present, and the impact of domestic factors that shape China's communication strategies. Including a wide range of detailed examples, the book also discusses how far China is creating new models that will reshape the current landscape of public diplomacy.

Chapters 1 and 11 of this book are freely available as downloadable Open Access PDFs under a Creative Commons Attribution-Non Commercial-No Derivatives 4.0 license available at

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