The Elements of Influence by Alan Kelly (9780452288737)

Description - The Elements of Influence by Alan Kelly

A landmark system for business leaders and marketers, campaigners and bloggers, political junkies and fans of popular culture, The Elements of Influence takes the mystery out of strategy and how it shapes and shifts niche and global marketplaces alike. Charts & art throughout.

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Classification:
Economics, finance, business & management »
Business & management »
Management & management techniques

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The Elements of Influence

The New Essential System for Managing Competition, Reputation, Brand, and Buzz

Alan Kelly

Description - The Elements of Influence by Alan Kelly

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