Description - Entrepreneurship by John Legge
Entrepreneurship: Context, Vision & Planning enables final year undergraduate and postgraduate students to combine theory and practice in order to create successful new enterprises. Using a clear and comprehensive style, these experienced authors demonstrate the ways in which entrepreneurship has links with history, economics, law and politics.
This innovative and unique text includes:
- An ethical emphasis illustrating the many social benefits of a successful business.
- A technological awareness due to a large number of computer and hi-tech industry examples.
- A chapter debating the future of entrepreneurship.
- Guidance on how to develop a successful business plan.
Author Biographies:
John Legge and Kevin Hindle both teach in the Australian Graduate School of Entrepreneurship at the Swinburne University of Technology.
Visit the companion website at:
www.palgrave.com/business/legge
which includes:
- Comprehensive teaching guide.
- Powerpoint slide presentation for a 12 lecture course.
- Testbank comprising of over 100 short answer questions (with answers).
- Downloadable student workbook.
Also available is a companion website with extra features to accompany the text, please take a look by clicking below -
Buy Entrepreneurship by John Legge from Australia's Online Independent Bookstore, BooksDirect.
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Print on Demand, Firm Sale, 4-6 weeks for delivery.
