KEY SELLING POINTS:

Excess Baggage taps into the audience interested in multigenerational travel, which continues to be the fastest growing segment of the American travel industry, with 40% of all leisure travelers taking at least one multi-generational trip a year and travel blogs being the 3rd most searched blog segment on the internet.

The tone and themes of Excess Baggage access the millennial generation, which represent the most frequent travelers all of time and the fastest growing segment of parents, with 56% now having young children.

The theme of work-life balance found in Excess Baggage resonates with the 60% of working mothers who report that balancing job and family is difficult for them.

Excess Baggage follows the author's journey of personal development using funny and touching anecdotes while at the same time referencing today's great philosophical minds, making this book an entertaining option in the $500 million personal development book segment.

AUDIENCE:

Mothers ages 25-50

Career women 25-50

Parents interested in family travel