COMPETITIVE ADVANTAGE:

• New islands added: Milos, Zakynthos, and Kefalonia
• Two full chapters on the Cyclades
• Editor’s Choice: enriching features on Greek mythology, history, and design

TOURISM TRENDS:

• According to Greece's Tourism Minister Harry Theoharis, Greece is expected to break record tourist numbers in 2020
• New hotels across the islands in 2020: Kalesma in Mykonos; Angsana Corfu; Hotel MGallery in Athens, Lindos Grand Resort and Spa on Rhodes
• New cruise offerings marketed to U.S. (ex: Celebrity added two Greek ports to meet demand: Zakynthos and Hydra)

FULLY REDESIGNED!

• New front cover has eye-catching full-bleed images with key selling points on the front
• New back cover is fully-redesigned
• “Best of” Lists will visually engage the reader and provide an overview of the entire destination (best things to eat, see, do, drink, as well as what to read and watch before going)
• Visually focused with more color and images including more full and half-page images throughout and color-coded category icons
• Other useful features including Great Itineraries, Calendar of Events, What You Need to Know Before You Go, and Cruising in Greece
• “Travel Smart” (logistical planning tips section) now at the front of the book and redesigned to be more infographic in feel
• Stronger Voice and Opinions give all Fodor's guides more personality. Books are more friendly and conversational in tone, going beyond informational to being inspirational

CURATED AND RELEVANT:

• Focused coverage on only the best places so travelers can make the most out of their limited time.
• Carefully vetted recommendations for all types of establishments and price points.

CONCISE:

• Shortened reviews presented with brevity and focus.

Please see additional key selling points in the book main description