Description - Health Communication in the New Media Landscape by Esther Thorson
As a media-based text, ""Health Care Communication in the New Media Landscape"" demonstrates the extent to which modern, digital technology can serve as the most practical and efficient form of distributing health-related information.This unique book addresses the following: the role technology can and will play in health communication; how new media can be used to improve health literacy; how patients can learn about health-related issues and health care; new ways practitioners will be able to communicate with their patients; how persons with chronic diseases learn about resources, support systems, and rehabilitation; and the impact of the new media landscape on health care providers, insurance companies, and health care policies.
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