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Description - Imaginization by Gareth Morgan

Describes a way of thinking and organizing for every manager who wishes to develop creative potential and find innovative solutions to difficult problems. Teaching by example, the text provides illustrations and real-world case studies on how the approach can be put into practice. It shows the manager how to: develop new insights for his or her role; create more flexible and innovative forms of organization; and develop a personal creative toolbox for meeting the challenges that lie ahead.

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