Description - Knowledge@wharton on Building Corporate Value by Mukul Pandya
Offers a new way of looking at the perplexing circumstances
surrounding business today.
Knowledge@Wharton on Building Corporate Value examines the
financial and strategic approaches for bringing companies back from
the bleeding edge. Through a combination of research, Wharton
Executive Education programs and events, and company cases and
interviews with industry leaders, this book delivers epiphanies for
managers who have lost their way in the e-craze. The authors
provide a framework for applying more robust and rigorous
approaches to financing, outsourcing, R&D, company
infrastructure, and customer relationship management.
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