We hear it from politicians, the media, and just about everyone else: "We need more good jobs!"

And yet nobody is telling us how to create good jobs.

After successfully starting and growing a multibillion-dollar company in Silicon Valley, Martin Babinec returned to his home in Upstate New York where he then realized there were a number of forces at play in Silicon Valley-forces he hadn't appreciated-that had helped him succeed as an entrepreneur.

Since then, he's been on a journey to understand the importance of community dynamics in the creation of new businesses. He's found a growing divergence between magnet cities-brimming with talent and new businesses-and talent exporting cities-where bright young minds leave in search of better opportunities.

More Good Jobs is the playbook for turning your community into a magnet city, helping local entrepreneurs to start and grow companies and, in doing so, creating more good jobs for everyone in our communities.