Description - The Power of Broke by Daymond John
FUBU founder/star of ABC's Shark Tank/highly-in-demand speaker Daymond John shows why starting a business on a shoestring can actually be an entrepreneurs' greatest competitive advantage because it forces them to think more creatively, use resources more efficiently, connect with customers more authentically, and come up with those out-of-the-box solutions required to stand out in a crowded market.
Daymond draws from his experience on starting FUBU on a $40 budget and building it into a $6 billion brand, as well as stories from dozens of entrepreneurs-some well-known and some average Joes-who have bootstrapped their way to wealth to show how to leverage the power of broke to entrepreneurial and career success. For readers of books like the $100 Start-Up and @GirlBoss.
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