Samson Grief, a reclusive painter in PEI struggling with a creative block, is confronted by three red-haired figments of his imagination in the form of Judas Iscariot, Fagin and Shylock. They claim to be messengers of "The Supreme One", a genderless deity who has decreed PEI to bethe new Promised Land and also wants Samson to build the Island's first synagogue. Scared, confused, and seriously doubting his sanity, Samson eventually, though grudgingly, accepts the challenge amidst increasingly bizarre obstacles.