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Books by Peter Fader

The Customer-Base Audit: The First Step on the Journey to Customer Centricity by Peter Fader The Customer-Base Audit:...
Paperback , Nov '22
RRP: $62.65 $56.38
The Customer Centricity Playbook: Implement a Winning Strategy Driven by Customer Lifetime Value by Peter Fader The Customer Centricity Playbook:...
Paperback , Oct '18
RRP: $50.12 $45.10
Customer Centricity: Focus on the Right Customers for Strategic Advantage by Peter Fader Customer Centricity: Focus...
Paperback , May '20
RRP: $45.10 $40.59
Implicit Coalitions in a Generalized Prisoners's Dilemma by Peter S Fader Implicit Coalitions in a...
Paperback , Aug '11
RRP: $39.49 $35.54
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